Friends, Connections and Opportunity

March 23, 2012 by Robert Cooke

The influx of social media into our lives has changed the way people interact. People have hundreds of “friends” on Facebook, or hundreds on “connections” in Linkedin. Facebook for your personal life, Linked in for your career?

It’s a fair statement that the traditional definitions of...

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Money, the Fairest Incentive of All

January 23, 2012 by Robert Cooke

Having the government provide incentives, or even penalties, is a proven way to force markets—not just in the United States, but globally, whether digital x-ray in France, or digital archiving in Japan. All of these legislative efforts dramatically changed the market landscape and competitive playing field.

Head in the Clouds

December 08, 2011 by Robert Cooke

As a vendor at the RSNA, it’s always important to be perceived as being on the leading edge of technology. As the exhibitions get planned, the sales and marketing folks push to trot out the newest, the latest and the greatest. The product development teams somehow always seem...

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