Is outpatient imaging on the hospital campus still strategically relevant for hospitals and health systems? If so, what will it take to capture this volume in an increasingly competitive market? These are the two primary questions facing hospitals and health systems as they contemplate their campus-based outpatient imaging strategies.
While long-term forecasts are always subject to error in a changing climate, today’s market trends can provide strong, reliable indications of what to expect in the future. For outpatient imaging over the coming five years, ten ongoing trends, in particular, can be predicted based on the changes being seen in imaging now.